Newton Talent Blog

The Pros and Cons of Using Social Media in the Hiring Process

There’s no question that social media is changing the recruitment landscape and the trend goes well beyond marketing.

Launching a social media strategy? Get your story straight first.

Lately, I’ve had a lot of HR leaders express their interest in launching a social media strategy. They get it—social media isn’t optional anymore. It’s essential to communication with candidates and …

3 Things HR Can Learn About Attracting Top Talent from Online Dating (Infographic)

I just read a Cosmo article called “13 Things That Cause Guys to Automatically Swipe Left on Tinder.” Even if you’re not in the dating zone—and I’m about as far from it as a person can get—you would …

5 Reasons to Concentrate on Improving your Employer Reputation in 2018

Let’s talk about why you should make 2018 the year you concentrate on employer reputation.

Ho-Hum Job? Not to Owen: How GE became a career destination for new engineers

You wouldn’t say that what your company does is boring. That what you’re offering is “just another job.” But that’s probably how your message is coming across.

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  • What to say to build an emotional connection with your brand from the first interaction
  • How to engage hiring managers and help them understand their role in selling the opportunity
  • How to avoid the simple frustrations that commonly cause candidates to walk away

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